Quick Commerce
Quick Commerce refers to e-commerce in a new, faster form. It combines the features of legacy e-commerce with innovations in last-mile delivery. It primarily supports food delivery but has expanded to other categories particularly for grocery delivery, medicines, gifts, and apparel, etc. The speed of delivery is the main differentiator, delivery is in minutes not days, usually 30 minutes or less. Quick commerce is also referred to as ‘Q-commerce’ or ‘on-demand delivery’.